Apple Launches New ‘Sales Coach’ App
Apple today released the new Sales Coach app for iPhone and iPad, replacing the previous SEED app. Designed for Apple Store employees and Apple Authorized Service Providers (AASP), Sales Trainer provides training resources and useful information for Apple device sales.
Sales Coach is available to Apple Store and AASP employees worldwide, and Apple has released it as an update to the previous SEED app. Those with the SEED app will see it change to Sales Coach when the latest update is installed. Sales Coach is not a publicly available app.
Compared to the SEED app, Sales Coach uses Apple’s updated Liquid Glass design, and will feature a new AI chatbot that will answer product-related questions. The chatbot can be accessed through the upcoming “Ask” tab, and is similar to the chatbot in the Apple Support app. Employees will be able to get quick information on specific iPhone capabilities, details on how different software features work, and more, across all Apple products.
It looks like Apple hasn’t released a chatbot yet, but we learned about it when we first shared details about the Sales Coach app earlier this month. Sales Coach is also available on the web at salescoach.apple.com.
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