Samsung’s Exclusive Privacy Display won’t stay exclusive for long — other manufacturers are already lining up
Quick Summary
Samsung may not have a new special Privacy Display feature for a long time.
It is thought that many competitors are looking at the technology and could have it in competitive machines as soon as September.
The Samsung Galaxy S26 Ultra is expected to launch with a new Privacy Display feature that helps protect your screen from prying eyes. It may not be the only Samsung for a very long time, as it is said that other manufacturers are looking at their solution.
According to Digital Chat Station – posting on Weibo – “domestic manufacturers” are also testing the technology to add to their flagship devices as soon as September 2026. According to “domestic”, it is fair to assume that the source is talking about Chinese phone manufacturers.
The Privacy display feature was first demonstrated by Samsung Display in 2024 and while the technology may debut on Samsung’s phone – which is expected to be launched on February 25 – it is possible that its display arm will offer the technology to other brands as well.
That would mean that someone like Apple, for example, wouldn’t have to develop the technology itself. It may just specify the feature while integrating the hardware for its next-generation iPhone.
The smartphone market is a competitive place and something like a privacy display is likely to send ripples throughout the smartphone world, as Samsung is starting to show off a new exclusive feature.
It calls for smartphone innovation
In recent years, innovation in the field of smartphones has been scarce, as most devices offer the same hardware experience, and very different software.
However, for a large brand like Apple, the hardware is probably already in place for the iPhone 18, but some of the smaller products may be very good. If the devices are still in development, there is a good chance that a rival will have a similar solution to the phones announced in September.
The launch cycle of new smartphones has changed in recent years. While February used to be the main month for new hardware launches, that has changed dramatically, as many Chinese companies now prefer to announce new devices in September or October instead.
This not only competes better with Apple’s new hardware, but also uses the latest hardware – especially Qualcomm – that powers many devices in the Android space.
The Privacy Display is shaping up to be the most talked about feature of the Galaxy S26 Ultra, except for this display feature, which may not offer too many changes from previous devices.
